Firefly Magic Heart Powered Marketing for Highly Sensitive Writers

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“Read Firefly Magic …it will forever change the way you do marketing.” – Jenn Granneman, author of The Secret Lives of Introverts

 

Lauren Sapala coached Highly Sensitive Writers for years before she discovered one of the biggest obstacles holding them back in their writing careers: a rock-solid resistance to marketing. Regardless of the wealth of book marketing tools and resources available to writers and artists today, most highly creative people still feel suspicious, confused, or just plain turned off by marketing and sales. The hidden reason behind this resistance is a deeply rooted fear that marketing for writers always results in a loss of integrity for the writer.

Almost all highly creative people are also Highly Sensitive People, many of which are INFJ or INFP personality types. These Highly Sensitive Writers feel any possible threat to their integrity intensely. The fear they feel around marketing takes root in limiting beliefs that shut them down before they even begin. Lauren Sapala shares stories and strategies to help Highly Sensitive Writers shift their mindset and open up to new ways to promote their work. She helps all writers realize that—due to their Highly Sensitive nature—they might just make the best salespeople of all.

 

Amazon | Goodreads

 

“This isn’t your typical marketing book, it much deeper.” Benjamin Thomas

 

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Lauren Sapala is a writing coach who specializes in coaching introverted, intuitive writers. She founded the WriteCity writing groups in Seattle and San Francisco and currently blogs about writing and creativity at www.laurensapala.com.

 

 

 

Book Release: Take Off Your Shoes: One Man’s Journey from the Boardroom to Bali & Back

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The Eat, Pray, Love for busy executives, Take Off Your Shoesinvites the reader to join a journey of self-rediscovery.

 

 

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Amazon | Goodreads

 

A hard-charging CEO of a large enterprise, Ben Feder discovers that he is losing the very things that sustained him over his years of business success. Unsettled by his insight and determined to rebuild family relationships and rejuvenate his sense of purpose, he risks his career on a life-altering physical and emotional journey. Together with his wife and children, Feder sets off for an exotic island on a self-prescribed sabbatical year. That experience transforms them all.

If 10% Happier made you more mindful, and Wild more adventuresome, Take Off Your Shoes will ground you and help you find your soul.

The writing is honest and moving, baring the author’s innermost struggles and fears, and enticing the reader to share his quest. As Feder navigates the thrills and pitfalls of his time away, he draws us into remarkable examinations of values and priorities in adult life.

 

 

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The former CEO of Take Two Interactive, publisher of the monster-hit video game, Grand Theft Auto, Ben Feder’s hard charging, high-performance business life was seriously impacting his personal and family health. That’s when he made the bold, audacious, and potentially career-ending decision to travel with his family to Bali on an eight-month sabbatical.

In Take Off Your Shoes, Feder asks and answers the question: Could he—could anyone—find a way to live a harmonious and balanced life and simultaneously achieve substantial success?

Illuminating and inspiring, Take Off Your Shoes is Feder’s brutally honest and revealing journey of self-rediscovery, his heartfelt attempt to find personal fulfillment and rebuild family relationships before he loses them forever.

Sharing his experiences on changing a life of doing to one of being and meaning, Feder narrates how he:
  • Deepened his connections to his wife and children
  • Lost 20 pounds, moving his health stats from the red zone to normal levels
  • Tackled life’s challenges in new ways, seeing differently through the practices of art and yoga
  • Became a better father, offering his children a broader worldview and freeing them from unnecessary stressors, so they could engage, play, and create
  • Gained a fresh perspective on corporate life that he applies daily, returning to his life in New York City a better, more thoughtful leader

Witty and wise, Take Off Your Shoes provides insightful guidance for anyone facing change, making a tough decision, or weighing a next step in life.

 

 

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About the author:
Ben Feder is President of International Partnerships for the U.S. at Tencent, the Chinese Internet titan, and formerly was CEO of Take Two interactive, the publisher of the smash video game hits, Red Dead Redemption, Grand Theft Auto, and NBA 2K.  He serves on the boards of directors of public and private companies in the media and entertainment industries and is a director of Save a Child’s Heart, a nonprofit that works globally to rescue children with congenital heart defects. A Harvard Business School graduate, Ben lives in New York City with his wife, Victoria, and their four children.